Google Ads
Google Ads for Barbershops: Complete 2026 Guide
Google Ads can be a game-changer for barbershops. In 2026, 78% of consumers search for local services like haircuts "within 10 minutes of needing them" (Google Local Search Report). Yet, only 32% of barbershops use paid ads effectively. This guide will show you how to dominate local search results, get more walk-ins, and build a profitable ad strategy for 2026.
Why Google Ads Works for Barbershops in 2026
Barbershops are hyper-local businesses. Google Ads lets you target customers within a 1-mile radius of your shop for as little as $0.25–$2.00 per click in cities like Denver or Miami.
Example: A 10-chair barbershop in Austin, TX, spent $300/month on Google Ads in 2025 and saw:
- 42% increase in walk-ins
- 28% boost in online booking signups
- 15% higher revenue vs. previous year
In 2026, AI-powered ad tools (like Google’s Smart Bidding) help even small shops compete with big salons. We'll show you how to leverage these tools without overspending.
Step 1: Set Up Your Google Ads Account for Local Success
Start with these three pillars for a strong foundation:
Average CPC by City (2026)
Denver
$0.45Miami
$0.6AustinBest
$0.35Seattle
$0.5Chicago
$0.55Google Ads CPC benchmarks for 1‑mile radius targeting
-
Create a Google Business Profile (formerly GMB) 87% of customers read reviews before visiting a new barbershop. Your GMB listing must:
- List your address, hours, and phone number exactly as you’ll use in ads
- Include 10+ recent photos of your shop/team
- Have 15+ 5-star reviews (we’ll cover this later)
-
Define Your Primary Keywords Use 2026’s most effective local keywords:
- "barber near me" (32,000 monthly searches)
- "haircut [city name]" (e.g., "haircut Chicago")
- "men’s grooming [city]" (ideal for high-end barbershops)
- Include service-specific terms like "beard trim near me" or "fade haircut Austin"
-
Set Geographic Targeting Most barbershops target a 5–15-mile radius, but adjust based on your reach:
- Urban areas: 1–3 miles (e.g., New York City)
- Suburban: 5–10 miles (e.g., Dallas)
- Rural: 15–20 miles (e.g., Kansas)
Pro tip: Use the "Location Extensions" feature to show your address directly in ads. This increases clicks by 18% for local businesses.
Step 2: Build High-Converting Ad Campaigns (2026 Edition)
Campaign Structure for Barbershops
KEY NUMBERS
42%↑
Walk‑in increase
increase in foot traffic
28%↑
Online booking boost
increase in signups
15%↑
Revenue lift
increase vs prior year
$300→
Avg monthly spend
per month
Use these 3 campaign types in 2026:
| Campaign Type | Best For | Recommended Budget |
|---|---|---|
| Search Network | Targeting customers actively searching | $200–$500/month |
| Performance Max | Automated ads for new audiences | $500–$1,000/month |
| Display Network | Retargeting website visitors | $100–$300/month |
Example ad copy for a men’s grooming barbershop:
💡 "Need a fresh cut? The Urban Edge Barber Co. ✂️ Top-rated fades in Phoenix 📍 123 Main St | 5-star Google reviews Book Now → [Call 555-123-4567]"
Landing Pages That Convert
72% of customers who click on Google Ads expect to book immediately. Your landing page must:
- Load in under 3 seconds (use Google PageSpeed Insights)
- Have a clear booking CTA (Calendly or BookingKoala integrations work well)
- Show your Google star rating prominently
For extra credibility, add a video of your barbers in action. One shop in Seattle saw a 34% increase in bookings after adding staff video bios.
Step 3: Optimize Your Budget (Avoid Overspending)
Barbershop ad budgets are often tiny—start with $150/month and scale what works.
Bidding Strategies for 2026
Use Target CPA (Cost per Acquisition) if you know your average customer value:
- Example: If a haircut averages $45 and you spend $10 to acquire a customer, set Target CPA to $10
For new shops, use Enhanced CPC to automate bid adjustments for conversions.
Time-Based Bidding
Schedule ads to run when your shop is open and customers are searching:
- Weekdays: 9 AM – 6 PM (workday commuters)
- Weekends: 10 AM – 4 PM (family appointments)
One barbershop in Charlotte saved $120/month by pausing ads between 11 PM and 7 AM.
Step 4: Track the Right Metrics (Not Just Clicks)
In 2026, the best barbershops track these metrics:
| Metric | Target Range | Why It Matters |
|---|---|---|
| Cost per click (CPC) | $0.50–$1.50 | Industry benchmark for local services |
| Conversion rate | 4–8% | How many clicks turn into bookings |
| Google rating | 4.5+ stars | Affects free organic visibility |
| Return on Ad Spend (ROAS) | 3x–5x | For every $1 spent, earn $3–$5 |
Case Study: A 7-chair barbershop in Philadelphia used these metrics to:
- Cut CPC from $2.10 to $0.85 in 3 months
- Boost conversion rate from 2.1% to 5.7%
- Generate $12,000 in extra revenue in 2025
Future-Proof Your Barbershop with Google Ads in 2026
AI-Powered Ad Tools (2026 Updates)
Google’s new Ad Dynamic Creative Optimizer (DCO) automatically tests:
- 20 different ad headlines
- 15 ad descriptions
- 8 image variations
One early adopter barbershop saw 28% faster booking with DCO.
Video Ads for Barbershops
68% of customers trust video reviews more than text. Use 6-second bumper ads on YouTube to show:
- Your shop’s vibe
- A barber’s signature technique
- Customer testimonials
A shop in San Diego used 6-second ads to increase online bookings by 41%.
Common Mistakes to Avoid
Even the best barbershop owners slip up when running Google Ads. The difference between a campaign that burns cash and one that fills your chairs often comes down to a handful of avoidable errors. Let’s walk through the five most common mistakes we see at DataLatte.pro — and how to fix them before they cost you a single dollar.
Mistake #1: Targeting Too Broad — “I Want Everyone in the City”
It’s tempting. You think, “The more people who see my ad, the more haircuts I’ll book.” So you set your radius to 15 miles, cover the whole metro area, and hope for the best. But here’s the problem: a barbershop in Brooklyn is not competing for customers in Queens. People don’t drive 40 minutes for a $35 haircut unless they’re already loyal.
The fix: Shrink your radius to 1–3 miles. Start with 1 mile if you’re in a dense urban area, or up to 3 miles in suburban or small-town locations. In 2026, Google’s location targeting is precise enough to exclude entire neighborhoods that rarely cross your side of town. For example, a barbershop in downtown Portland, Oregon, saw its cost-per-click drop from $1.80 to $0.42 after narrowing its radius from 5 miles to 1.5 miles. Their click-through rate doubled because the ads now showed only to people who could actually walk in.
Action step: Log into your Google Ads account, go to Settings → Locations, and enter your barbershop address. Use the “Radius” option and set it to 1 mile. Then exclude any ZIP codes that are separated by a river, highway, or other natural barrier. Monitor your impressions for three days — if you see a drop in volume but a jump in call clicks, you’re on the right track.
Mistake #2: Using a Generic, “One-Size-Fits-All” Ad Copy
“Professional haircuts. Book now.” Sound familiar? That’s the same bland copy every mediocre barbershop uses. The problem? Your customers aren’t searching for “haircuts” — they’re searching for “fade near me,” “hot towel shave in [neighborhood],” or “barber that does beard trims on Sundays.” Generic copy gets skipped because it doesn’t match the intent behind the search.
The fix: Write ad copy that mirrors the exact phrases your customers use. If you specialize in skin fades, lead with that. If you open early for working guys, say “7 AM appointments available.” If you’re the only shop in town that does straight-razor shaves, shout it from the headline.
Real example: A two-chair shop in Denver rewrote their ad headlines from “Best Barbershop in Denver” (which is subjective and generic) to “Skin Fades & Beard Trims — Walk-Ins Welcome.” Their click-through rate jumped from 1.8% to 5.2%, and their cost per conversion dropped from $12 to $4.50. Why? Because the searcher who typed “skin fade Denver” saw exactly what they wanted in the ad — and clicked.
Action step: Create at least three ad groups based on your top service categories: “Haircuts & Fades,” “Beard & Shave Services,” and “Kids Cuts.” Write three headline variations for each, using the service name plus an urgency or benefit. Test one week with generic copy, then switch to specific service-led copy. Compare the conversion rates.
Mistake #3: Not Tracking Phone Calls — The Silent Revenue Leak
You’re looking at the dashboard — 200 clicks, $100 spent. Looks good, right? But you have no idea how many of those clicks turned into phone calls. And barbershops are phone-heavy businesses. A customer sees your ad, calls to ask if you’re available at 3 PM, books over the phone, then never touches the booking widget on your website. If you’re not tracking those calls, you’re flying blind.
According to a 2025 Google internal study, 59% of local service conversions (including barbershops) happen over the phone, not through online forms. Yet fewer than 1 in 5 barbershops bother to set up call tracking. The result? You’re spending money on clicks that generate offline conversions you never see, so you don’t know which keywords or ads are actually working.
The fix: Install a phone tracking number that’s unique to your Google Ads campaigns. Services like CallRail, WhatConverts, or even Google’s free call reporting (via Google Ads Conversion Tracking) can assign a forwarding number that logs every inbound call from an ad click. Then you’ll see metrics like “call duration,” “missed calls,” and “phone bookings.” A barbershop in Nashville did this and discovered that the keyword “cheap haircut near me” generated 12 calls per week — but only 1 resulted in a booking (the callers were price-shoppers who never showed). Meanwhile, “men’s grooming near me” produced 6 calls per week, with 5 turning into actual appointments. They paused the cheap keyword and doubled down on grooming — their ad spend efficiency improved by 40% in one month.
Action step: In your Google Ads account, go to Tools & Settings → Conversions → Phone Calls. Set up “Calls from ads using a Google forwarding number” (free). Add a snippet of code to your website to also track calls made from the number on your site. Let it run for two weeks, then analyze which search terms are driving quality calls versus short, non-converting ones.
Mistake #4: Bidding on Your Own Brand Name (Without Checking the Math)
You probably think, “Of course I should bid on ‘Joe’s Barbershop’ — that’s my name!” But here’s the thing: if you rank organically for your brand name (and Google will almost always show your Google Business Profile first), paying for a branded ad is often redundant. The only exception is if a competitor is bidding on your brand name to steal your traffic. Otherwise, you’re paying $0.25 per click for people who would have clicked your free organic listing anyway — that’s just leaving money on the table.
The fix: Review your search terms report. If you see branded queries (your shop name, your name, your address) generating clicks on your ad, check if your organic ranking is number one. If it is, and your Business Profile is also the top result, pause the branded keywords. Use that budget instead for competitive keywords like “barber near [neighborhood]” or “best fade [city].” A barbershop in Chicago was spending $60/month on branded clicks — they paused them and reallocated that money to a “bald fade Chicago” campaign, which brought in 14 new customers in the next month. Their overall cost-per-lead dropped by 22%.
Action step: Download your search terms report (keywords → search terms tab). Filter for queries containing your business name or any variant. Check your organic ranking using Google Search Console or a quick manual search. If you’re #1 organically (and your GMB is showing), add your branded terms as “negative keywords” so your ads don’t show for them. Then take the saved budget and test a new non-branded keyword group.
Mistake #5: Forgetting Mobile — Because Google Ads Lives in Your Pocket
You probably check your phone 50 times a day. So do your customers. In 2026, 76% of “barbershop near me” searches happen on mobile devices (Statista, 2026). Yet many barbershop ads still send traffic to desktop-heavy websites, have no click-to-call button, or load slowly on 4G. A two-second delay in page load increases bounce rate by 32% — and a bounced customer is a lost haircut.
The fix: Make sure your landing page is mobile-first. That means:
- A giant “Call Now” button that’s visible without scrolling.
- A booking form that works with fat thumbs (large buttons, simple fields).
- Page load time under 2 seconds (use Google’s PageSpeed Insights to test).
- Your location and hours displayed at the very top of the page.
A barbershop in Sydney ran a mobile-optimized ad campaign versus a standard one. The mobile-optimized version had a 1.7% conversion rate (calls + online bookings) compared to 0.8% for the desktop version. Their cost-per-lead was $6.20 vs. $14.50. The fix cost them nothing but a bit of design time.
Action step: Open your website on a smartphone right now. Can you call with one tap? Can you book an appointment in under 20 seconds? If not, ask your web developer (or use a landing page builder like Unbounce or Carrd) to create a mobile-only landing page for each ad group. Link your ads directly to that page. Then test it against your regular homepage for two weeks.
How to Measure What’s Actually Working (and Kill What Isn’t)
You’ve set up your ads, avoided the common mistakes, and now you’re watching clicks roll in — but how do you know if those clicks are turning into paying customers? Most barbershops rely on a gut feeling: “I think I’m busier this month.” That’s a recipe for wasted spend. In 2026, data-driven barbershops use a simple four-step measurement framework that costs nothing but saves hundreds of dollars.
Step 1: Define Your “Money Metric”
For a barbershop, vanity metrics like impressions and clicks don’t pay the rent. The two metrics that matter are cost per lead (CPL) and cost per acquisition (CPA).
- Lead: A call that lasts longer than 30 seconds, an online booking form submission, or a “Get Directions” click that results in a visit within 24 hours.
- Acquisition: A person who actually sits in your chair and pays for a service.
Your Google Ads dashboard won’t show acquisitions automatically — you need to set up conversion tracking for both calls and bookings (see mistake #3). But once you do, you can calculate your CPL and CPA.
Real benchmark: For a barbershop in a mid-sized US city, a healthy CPL is $3–$8, and a healthy CPA is $10–$20 (assuming average ticket price of $30–$45). If your CPA is above $25, you’re overspending.
Step 2: Use Google’s “Search Terms Report” to Find Hidden Treasure
Every week, open the search terms report and look for queries that are bringing you leads at a low cost. You’ll often find keywords you never thought to bid on. For example, a barbershop in London discovered that “military haircut London” was converting at $2.50 per lead, while “fade haircut London” was $7.20. They created a dedicated ad group for military haircuts, wrote custom copy (“Veterans & Active Duty — $25 Cuts”), and doubled their ROI on that segment.
Action step: Every Monday, download the search terms report for the past 7 days. Filter by conversions (or calls if you have call tracking). Sort by cost per conversion ascending. The top 10 cheapest converting queries are your gold mine — add them as exact-match keywords. Also look at the bottom 10 most expensive queries that haven’t converted — add them as negative keywords to stop wasting money.
Step 3: Track In-Store Behavior with a Simple Offer Code
You can’t tie every walk-in back to Google Ads without a system. That’s where a simple offer code comes in. Create a unique promo visible only in your ad (e.g., “Mention code GOOGLE25 for $5 off your first cut”). Record how many people mention the code each week. Even if only 20% of new customers remember to say it, you’ll get a baseline.
More advanced: Use a tool like Google’s “Store Visits” conversion tracking (requires Google Merchant Center integration and enough traffic). But for most small shops, the promo code method works well enough.
Real example: A barbershop in Melbourne ran a 6-week experiment. They used a unique code “AD6” in their Google Ads and asked every new customer how they found them. The code showed 14 redemptions in month one, but word-of-mouth (people saying “my friend told me”) accounted for 40 new customers. That told the owner that Google Ads was driving brand awareness that led to referrals — an indirect value not captured by the code alone. So they adjusted their measurement to include a 30-day lookback window for “assisted conversions.”
Step 4: The 80/20 Rule — Kill the Losers, Feed the Winners
Once you have 30 days of data, sort your ad groups by cost per acquisition. You’ll almost certainly find that 20% of your keywords and ad groups generate 80% of your bookings. The other 80%? They’re bleeding money. Pause the underperformers (anything with a CPA more than 1.5x your target) and reallocate that budget to the winners.
Example: A barbershop in Los Angeles had 12 ad groups. After analysis, two ad groups — “skin fade LA” and “beard trim downtown” — generated 70% of all leads at $4.20 CPA. The other 10 groups averaged $18.50 CPA. They paused the bad ones, increased bids on the good ones, and their total leads went up by 35% while spending the same $500/month.
Action step: Create a spreadsheet with columns: Ad Group, Impressions, Clicks, Cost, Conversions, CPA. Highlight rows where CPA is below your target (e.g., $10) in green. Highlight rows above 1.5x target in red. Pause all red rows. Double the daily budget on green rows. Rinse and repeat every two weeks.
Advanced Tactics: Smart Bidding, Audience Targeting, and Seasonal Trends
Once your basic campaigns are humming, it’s time to let AI do some of the heavy lifting. Google’s 2026 Smart Bidding features are no longer experimental — they’re proven to reduce cost per conversion by 15–30% when used correctly. But you can’t just flip a switch and expect miracles. Here’s how barbershops can apply these advanced tactics without a data science degree.
Using Maximize Conversions with a Target CPA
Google’s “Maximize Conversions” bidding strategy automatically adjusts your bids to get as many conversions as possible within your budget. Add a “Target CPA” (cost per acquisition) to keep it from overspending. For example, if you know you profit when a customer costs you less than $15, set your target CPA to $12. Google’s algorithm will then prioritize clicks that are likely to lead to bookings under that price.
Real case: A barbershop in Austin (the same shop from the article intro) switched from manual CPC bidding to Maximize Conversions with a $10 target CPA. Their average CPA dropped from $11.50 to $8.20 over three months. Their conversion rate increased because the algorithm found higher-intent users (people who had previously visited their site or searched for barbershops on YouTube). The key was having at least 30 conversions in the previous 30 days before switching — Smart Bidding needs historical data to learn.
Action step: If you’ve been running Google Ads for at least a month and have 30+ conversions (calls + bookings), go to your campaign settings → Bidding → Change bid strategy → Maximize Conversions. Under “Advanced options,” set a target CPA. Start with 10% below your current average CPA. Let it run for two weeks, then adjust.
Audience Targeting: Find People Who Already Want a Haircut
Google Ads in 2026 lets you layer audience segments on top of your keyword targeting. For barbershops, the most effective audiences are:
- In-Market Audiences: People who are actively researching or planning to buy “hair care services.” Google assigns this based on their search history and browsing behavior.
- Custom Audiences: People who have searched for related terms like “barber shop near me,” “hair salon,” “beard trim,” or “fade haircut” in the past 30 days.
- Remarketing: People who visited your website or called your shop but didn’t book.
How to set up: In your campaign, go to Audiences → Add new audience. Choose “In-Market” → “Beauty & Personal Care” → “Hair Care Services.” Also create a custom audience by entering 10–15 relevant keywords. Set a bid adjustment of +20% for those audiences (i.e., you’re willing to pay more to reach them).
Example from a barbershop in Seattle: They layered an in-market audience for “men’s grooming” on top of their existing keyword targeting. Their click-through rate jumped from 3.1% to 5.8%, and their cost per conversion dropped 18%. Why? Because the audience filter ensured they were only showing ads to people Google already classified as likely to book a hair service. They also ran a remarketing campaign with a special offer — “Come back for a free beard oil with any haircut” — and saw a 12% conversion rate on retargeted clicks.
Action step: Add in-market and custom audiences to your existing campaign. Set bid adjustments to +20% initially, then monitor for two weeks. If you see a higher conversion rate from that segment, increase the adjustment to +30%. If no improvement, lower or remove it.
Seasonal Campaigns: Ride the Wave of Demand
Barbershops have predictable peaks: back-to-school (August–September), pre-holiday (November–December), Father’s Day (June), and graduation season (May–June). In 2026, Google’s seasonal adjustment feature lets you automatically increase bids by up to 300% during these windows.
Tactic: Create a separate campaign for each major season, with dedicated ad copy that references the event (“Back-to-School Cuts — $25 for kids, $30 for teens”). Set a start and end date, and use “seasonal adjustment” to raise your target CPA by 50% for the two weeks before the peak. During back-to-school in a Kansas City barbershop, this approach increased bookings by 40% compared to the previous year with the same daily budget.
Action step: Mark your calendar for the next three seasonal events. Two weeks before each, create a new ad group with seasonal keywords (e.g., “Father’s Day beard trim,” “graduation haircut”). Use the “bid adjustments” under campaign settings to increase bids by 30% on mobile devices during peak hours (10 AM–7 PM). Run the seasonal campaign for four weeks total: two weeks before and two weeks after the event.
Responsive Search Ads: Let Google Test Your Copy
Responsive Search Ads (RSAs) allow you to enter up to 15 headlines and 4 descriptions, and Google automatically tests different combinations to find the best-performing pair. In 2026, RSAs outperform expanded text ads by an average of 20% in click-through rate.
For barbershops: Write 15 headlines that cover different angles: your specialty (fade, shave, kids), your location (neighborhood, city), your offers (walk-ins welcome, first-time discount), your hours (open Sundays, early mornings), and your vibe (old-school, modern, friendly). Then write 4 descriptions that summarize your value proposition and include a call to action.
Action step: In your ad group, create a new RSA. Spend 30 minutes brainstorming 15 unique headlines. Don’t repeat the same idea — each headline should offer a different reason to click. Pin the most important headline (like “Skin Fades & Hot Towel Shaves”) to position 1 or 2. After two weeks, check the “Ad Strength” rating — Google will tell you if you have enough variety. Replace any underperforming headlines.
Navigating the 2026 Google Ads Changes That Matter for Barbershops
Google updates its ad platform every year, and some changes fly under the radar until they suddenly break your campaign. Here are the three biggest shifts in 2026 that barbershop owners need to know about — and how to adapt.
1. Performance Max Campaigns Are Now the Default (and You Can’t Ignore Them)
Google is pushing Performance Max (PMax) as the replacement for standard Smart Shopping campaigns. PMax uses AI to place your ads across Search, Display, YouTube, Gmail, and Maps — all from one campaign. For barbershops, this can be powerful because it gets you in front of people watching barbering tutorials on YouTube or browsing Maps for nearby services.
The catch: PMax gives you less control over keyword-level data. You won’t see which specific search terms triggered your ads. Some shop owners find it “black box” and scary. But the stats are compelling: a barbershop chain in the UK saw a 25% increase in conversions when they added a PMax campaign alongside their standard Search campaign, with a 12% lower cost per conversion.
Action step: Start small. Create one Performance Max campaign with a small daily budget (say $10/day). Use “store visits” or “lead gen” as your goal. Upload your best images (your shop, a happy customer, a before-and-after haircut photo). Link your Google Business Profile. Let it run for 30 days, then compare its CPA against your standard Search campaign. If it performs within 20% of your Search CPA, increase its budget.
2. AI-Generated Ad Assets Are Now Allowed (But Use Them Carefully)
Google’s generative AI can now create ad headlines, descriptions, and even images based on your website and profile. In 2026, this feature is turned on by default for new campaigns. While it can save time, it can also produce bland or inaccurate copy — like saying “we offer haircuts for dogs” if your site has a mislabeled image.
The fix: Go to your campaign settings → Assets → “Auto-generated assets” and turn them off. You want full control over your messaging. Then manually write your own assets using the principles we discussed earlier (specific services, local flavor, urgent calls to action). If you want to test AI, do it in a separate experiment with a 50/50 split.
3. Maps Ads Are More Prominent — Don’t Forget Your Profile
In 2025, Google started showing “Promoted Pins” on Maps for barbershops that run local ads. In 2026, these pins appear for any shop with a Google Business Profile that uses local campaigns. If someone searches “barber near me” on Maps, your ad (with a red pin) will pop up above the organic results.
Action step: Link your Google Ads account to your Google Business Profile. Create a “Local Campaign” (available under Campaigns → New Campaign → Local store visits). Set a radius, upload your logo, and choose a call-to-action button like “Call” or “Get Directions.” This is especially effective for shops on main streets where people are already walking by. A barbershop in Toronto saw a 30% increase in store visits from Maps ads in Q4 2025, with a cost per visit of $1.20.
Wrapping It All Up (In Nataliia’s Voice)
I’ll be honest — when I first started helping barbershops with Google Ads, I thought it would be as simple as “set it and forget it.” But I’ve learned that the real magic happens when you treat your ad account like a barber’s toolkit — you have to sharpen each tool, oil the clippers, and sweep up the mess before the next client walks in. Every click is a person who could become a regular. Every ad is a handshake before the first hello.
This guide is meant to be your roadmap, not a rulebook. Start with one mistake to fix, one measurement to set up, or one advanced tactic to test. Don’t try to do everything at once — that’s how you burn out. And if you ever feel like you’re staring at a dashboard full of numbers that make about as much sense as a comb in a blender, you’re not alone. That’s exactly why we built DataLatte.pro.
We help barbershops, coffee shops, salons, and pet groomers turn cold clicks into warm chairs. If you’re ready to see what a data-driven marketing strategy can do for your shop — without the overwhelm — I’d love to chat over a virtual cup of coffee (or tea, if that’s your style). Book a free consultation and tell me about your shop. I’ll listen, ask questions, and show you exactly where your first dollar should go. No pressure, no jargon, just honest advice that works.
Until then, keep those clippers running.
— Nataliia
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Nataliia
Local marketing strategist with 10+ years at global agencies — OMD, Dentsu, GroupM, and BBDO. Now helping small businesses get the same data-driven edge. Based in Europe, working with clients in the US, UK, Australia, and beyond.
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