Data-Driven Local Marketing

Brew up better
business with
data that works

Marketing for coffee shops, hair salons, pet groomers, and fitness studios — the kind that actually brings customers through your door.

Get a Free Marketing Audit See how it works

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Built for local businesses across 4 niches

Your Marketing DashboardLive

12.4K

Impressions

+34%

847

Clicks

+21%

Conversions

+48%

☕ +38% new customers this month

Industries We Serve

Marketing built for your niche

Generic marketing advice is everywhere. I specialize in four local business types and know the exact levers that move the needle for each one.

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Coffee Shops

Restaurants & Cafés

Google Maps visibility
Foot traffic from ads
Online order growth

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Hair & Beauty Salons

Barbershops & Spas

New booking requests
Repeat client retention
Review growth

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Pet Groomers

Dog Walkers & Vets

Map pack ranking
Appointment bookings
Local reach expansion

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Fitness & Yoga Studios

Gyms & Personal Trainers

Trial class sign-ups
Membership conversions
Cost per lead

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What I Do

Full-funnel local marketing — no fluff

From getting found on Google Maps to converting that interest into paying customers.

Google Ads

Show up when locals are actively searching for what you offer. Every dollar tracked.

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Meta Ads

Reach your ideal local customer on Facebook & Instagram with scroll-stopping creative.

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Google Business Profile

Win the local map pack. More calls, directions, and clicks — from free organic traffic.

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Local SEO

Rank for the searches that bring in real customers, not just traffic for vanity metrics.

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Analytics & Reporting

Know exactly what's working. Clear dashboards, plain English — no data overwhelm.

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AI Agents & Automation

Instant lead follow-up, review replies, and booking reminders — running 24/7 without hiring anyone.

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Email & SMS Marketing

Turn one-time visitors into loyal regulars. Your list is the highest-ROI channel you own.

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Social Media Management

Consistent content, real engagement, and a feed that turns followers into regulars.

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Website & Landing Pages

Conversion-focused pages built to get you calls and bookings — not just look good.

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Not sure what you need?

Let's talk through your goals. I'll tell you honestly which channels make sense for your business right now.

Start the conversation

Why DataLatte

Marketing that's as warm as your latte, as sharp as your data

I'm not a big agency. I'm a one-person shop with deep expertise in local marketing and a genuine obsession with analytics. That means you get my full attention — not handed off to a junior account manager.

Actually data-driven

Every campaign decision is backed by numbers, not gut feelings. You'll see exactly what you're paying for.

Niche-specific playbooks

Coffee shops and yoga studios have very different funnels. I don't use copy-paste strategies.

Honest, transparent work

No long-term lock-ins, no smoke and mirrors. Just clear goals, clear results, and real communication.

About me & my approach

Free audit

I look at your current presence — Google Ads, GBP, website, social — and tell you exactly what's holding you back.

Strategy call

We talk through priorities. I give you a clear plan with expected outcomes, not promises I can't keep.

Build & launch

I set up campaigns, optimize your profiles, and create the assets. Fast execution, no endless approval loops.

Measure & improve

You get a dashboard you can actually read. Every month we review what's working and double down.

Client Stories

Real results, real businesses

Still building my portfolio of case studies — but here's what early clients have to say.

"Within 6 weeks our Google Business Profile impressions doubled and we started getting calls from people who'd never heard of us. The reporting actually made sense for once."

Sarah M.

Owner, The Daily Grind Coffee Co.